Our very first load with the Laundry Detergent by Pure was our "Light" Load: white towels and sheets. I truly thought my prior laundry detergent was doing a good job -- I was just trying out the Pure because the price was definitely better. Was I ever surprised when my husband called from the Laundry Room that "You gotta see this!!" The water was almost black!! It was REALLY doing the job.
When we put the white sheets on the bed, fresh out of the dryer, they were so clean and white! The towels as well, were fresh and bright. We'll definitely be back for a Refill from Roots!!
I absolutely love this product, it does a fantastic job!!!
Will happily buy this continuously!
My super sensitive babies have never had an issue! And the lavender scent is wonderful!!
I have been using Pure Laundry Detergent for over 2 years and I am very please with how it takes so little to get our clothes clean.
The fragrance is subtle but lingers enough to let you know your clothes are clean & fresh.
Pure Laundry Detergent
Our very first load with the Laundry Detergent by Pure was our "Light" Load: white towels and sheets. I truly thought my prior laundry detergent was doing a good job -- I was just trying out the Pure because the price was definitely better. Was I ever surprised when my husband called from the Laundry Room that "You gotta see this!!" The water was almost black!! It was REALLY doing the job.
When we put the white sheets on the bed, fresh out of the dryer, they were so clean and white! The towels as well, were fresh and bright. We'll definitely be back for a Refill from Roots!!
I absolutely love this product, it does a fantastic job!!!
Will happily buy this continuously!
My super sensitive babies have never had an issue! And the lavender scent is wonderful!!
I have been using Pure Laundry Detergent for over 2 years and I am very please with how it takes so little to get our clothes clean.
The fragrance is subtle but lingers enough to let you know your clothes are clean & fresh.
Pure Laundry Detergent
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- Description
- Ingredients
- Shipping & Return Info
- Reviews
Laundry that's gentle on skin, tough on stains, and kind to the planet. Pure Laundry Detergent is a Canadian-made, non-toxic concentrate that cleans powerfully in cold water — without harsh chemicals, synthetic fragrances, or single-use plastic waste.
One 2.5L bottle yields up to 100 loads. That's as low as 17¢ per load, with zero compromise on clean. 10 L Refill box is 15¢ a load.
Delicately scented with essential oils, Pure makes laundry feel like aromatherapy. Safe for baby skin, sensitive skin, aquatic environments, and septic systems. Choose from five scents or go fragrance free.
Available Scents: 🌸 Linden Flower (best seller) 🌸 Almond Blossom 💜 Lavender 🍊 Tangerine (100% essential oils) 🤍 Fragrance Free
Three ways to shop zero waste:
🔄 Refill — Priced per 100ml. Add multiple units to reach your desired amount — 10 units = 1L, 25 units = 2.5L. Delivered in a sanitized upcycled container.
🧴 2.5L Pure Bottle (100 loads) — The iconic Pure refillable bottle, designed to be refilled again and again. Perfect for most households.
📦 10L Refill Box (400 loads) — The ultimate zero waste option for large families or high-volume households. As low as 17¢ per load with maximum savings and minimal packaging.
Dosage Guide:
- HE Front & Top-Load Washers: 25ml per load — as low as 17¢/load
- Non-HE Top-Load Washers: 40ml per load
✅ Non-Toxic | Biodegradable | Cold Water Effective | Baby & Sensitive Skin Safe | Septic Safe | Gluten Free | Vegan | Cruelty Free | Made in Canada
Aqua water
Sodium carbonate Plant derived cleaning agent
Sodium lauryl sulfate Plant derived cleaning agent
Laureth-7 Derived canola oil made in Quebec
Sodium polyacrilate Synthetic anti-reaction agent
Oleic acid Plant based antifoam
Monoethanolamine Mineral PH adjuster
Decyl glucoside Plant derived cleaning agent
Methylglycinediacetic acid Synthetic & biodegradable anti-redeposition agent
Sodium hydroxide Mineral pH ajuster
Sodium lauriminodipropionate Plant derived thickening agent
Fragrance/Parfum mix containing at least 50% of natural essential oils and sometimes synthetic fragrance always without harmful chemicals *except Fragrance Free and Tangerine (100% essential oils)
We are dedicated to ensuring your satisfaction by partnering with the most reliable courier services to deliver your order promptly. Your order will be dispatched the next business day after receipt. Delivery times may vary between 2 to 9 days, depending on your location. Once your order has been shipped, you will receive a tracking number for your convenience. Rest assured, we are committed to providing you with the best service possible.
Returns
We believe in doing what is right for every situation. Though we prefer not to accept returns due to another truck hitting the highway, we will weigh the best option based on the particular situation. If an item shows up broken, please take a picture and send it to hello@rootsrefillery.com. We will then refund your method of payment for the broken product. We do our best to carefully pack each order but bumps and tumbles are part of life.
Thank you for supporting our business, we appreciate you!
The Roots Refillery Team
Our very first load with the Laundry Detergent by Pure was our "Light" Load: white towels and sheets. I truly thought my prior laundry detergent was doing a good job -- I was just trying out the Pure because the price was definitely better. Was I ever surprised when my husband called from the Laundry Room that "You gotta see this!!" The water was almost black!! It was REALLY doing the job.
When we put the white sheets on the bed, fresh out of the dryer, they were so clean and white! The towels as well, were fresh and bright. We'll definitely be back for a Refill from Roots!!
I absolutely love this product, it does a fantastic job!!!
Will happily buy this continuously!
My super sensitive babies have never had an issue! And the lavender scent is wonderful!!
I have been using Pure Laundry Detergent for over 2 years and I am very please with how it takes so little to get our clothes clean.
The fragrance is subtle but lingers enough to let you know your clothes are clean & fresh.
Pure Laundry Detergent