Pure Laundry Detergent | Non-Toxic Concentrate | Refill or 2.5L Bottle | 10L Refill Box

Laundry that's gentle on skin, tough on stains, and kind to the planet. Pure Laundry Detergent is a Canadian-made, non-toxic concentrate that cleans powerfully in cold water — without harsh chemicals, synthetic fragrances, or single-use plastic waste.

One 2.5L bottle yields up to 100 loads. That's as low as 17¢ per load, with zero compromise on clean. 10 L Refill box is 15¢ a load.

Delicately scented with essential oils, Pure makes laundry feel like aromatherapy. Safe for baby skin, sensitive skin, aquatic environments, and septic systems. Choose from five scents or go fragrance free.

Available Scents: 🌸 Linden Flower (best seller) 🌸 Almond Blossom 💜 Lavender 🍊 Tangerine (100% essential oils) 🤍 Fragrance Free

Three ways to shop zero waste:

🔄 Refill — Priced per 100ml. Add multiple units to reach your desired amount — 10 units = 1L, 25 units = 2.5L. Delivered in a sanitized upcycled container.

🧴 2.5L Pure Bottle (100 loads) — The iconic Pure refillable bottle, designed to be refilled again and again. Perfect for most households.

📦 10L Refill Box (400 loads) — The ultimate zero waste option for large families or high-volume households. As low as 17¢ per load with maximum savings and minimal packaging.

Dosage Guide:

• HE Front & Top-Load Washers: 25ml per load — as low as 17¢/load
• Non-HE Top-Load Washers: 40ml per load

✅ Non-Toxic | Biodegradable | Cold Water Effective | Baby & Sensitive Skin Safe | Septic Safe | Gluten Free | Vegan | Cruelty Free | Made in Canada